Public Relations and the Law
Posted in Orlando Area Chapter on May 15th, 2012 by Chris Gent, APR, CPRC – Be the first to comment
The legal dimension of public relations grows in importance and influence each year. The process of maintaining favorable relations between an organization and its publics often involves balancing the marketing effects of communication with the legal ramifications of both the topic in question and the method of communication itself. Closely tied to the legal dimension of public relations are the ethical ramifications of decision making and the process of relating those decisions to an organization’s publics. Not all legally sound decisions are ethical, and not all ethical decisions are legal.
At our May 24th breakfast, Miami attorney Jason Gordon will provide important legal information you need to successfully practice public relations while staying away from legal troubles.
Mr. Gordon, a South Florida native and alumnus of the University of Miami and the University of Florida Levin College of Law, is an attorney with Heller Waldman P.L. in Miami. Mr. Gordon brings years of legal experience dealing with business and commercial litigation and on issues involving public relations practitioners. Topics Mr. Gordon will address during his presentation will include:
- Common terms in contracts for PR work which can lead to trouble, including unclear terms;
- Terms that should be included in contracts;
- Protecting the PR professional’s work, including rights to use and avoiding responsibility for incorrect information or statements to the public; and
- Media law and issues to consider when dealing with the media.
So come join us on May 24 for a robust discussion on topics of great importance to PR practitioners!
May 24, 2012
8:00 a.m. – Registration/Networking
8:30 – 9:30 a.m. – Breakfast/Presentation
The University Club
150 East Central Boulevard
Orlando, FL 32801
Register here






Chris Gent, a 23-year public relations veteran of Central Florida, has been named the 2010 Central Florida Public Relations Professional of the Year by the
Annetta Wilson, a certified mastery coach and certified trainer, is a business strategist specializing in presentation skills coaching, communication skills coaching and media training for public figures, entrepreneurs and executives.